Leveraging the voice of the consumer, especially through ratings and reviews helps drive brand growth.
Managing your brand reputation in this modern world goes far beyond word of mouth. It means knowing what is being said about your company in online platforms: on social media, in the news, on Google, Yelp, Amazon, and more. This ebook dives deeper into what exactly reputation management is and how you can use it as a tool to make your customers happier and grow your business.
