How you can use the data in your negative online reviews to optimize your Reputation Management.
A bad review can feel like a punch to the gut. But after the initial impact of the blow, it can actually be a positive force in your business. This ebook dives deeper into the ways negative reviews can be helpful for your brand. They alert you to problems you were unaware of —and now, you can ﬁx them. They provide an opportunity to improve brand sentiment. They inspire fun content marketing and advertising ideas, and can end up improving your bottom line.